This is one of our favorites from the Biz-Logo portfolio. Real estate logos (and construction logos) often make use of the image of a roof, which can be problematic. How do you make your "roof logo" stand out among all the other "roof logos"? How do you rise above the noise and create a roof logo that people will remember? This logo is proof that, with a little creativity, a very basic shape can be given an entirely new flavor while maintaining the link to the original shape.