Sleep Medicine Logo

Sleep Medicine Logo

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Sleep Medicine Logo
Image file: sleep-medicine-logo.gif

Our client from Huntersville, North Carolina approached us for a unique design and chose a Custom Package offered by Biz-Logo.com. The turn around time runs 2 business days between each revision.

Since he specializes in both sleeping and respiratory medicine, he suggested a circle divided into two parts: A moon with a sleeping person and a sun with an awake person. He needed to incorporate the two aspects of his practice: sleep medicine and pulmonary medicine, so the image would ideally represent a resting person and a vibrant, awake person. Two shades of blue were chosen for the moon/resting person, whilst orange and yellow were chosen for the sun/awake person.

The color blue is reserved and quiet. This is a color that seeks peace and tranquility above everything else, promoting both physical and mental relaxation.
It reduces stress, creating a sense of calmness, relaxation and order - we certainly feel a sense of calm when we lie on our backs and look into a bright blue cloudless sky.

Yellow is associated with joy, happiness, intellect, and energy. It produces a warming effect, arouses cheerfulness, stimulates mental activity, and generates muscle energy.

Orange represents enthusiasm, fascination, happiness, creativity, determination, encouragement, and stimulation.

Our client received 2 original designs in the first batch to choose from. After a couple revisions, our client called for the finalization of his project and the result is seen on this page.

The name of the company is centred underneath the logo.

The name of the font is FrizQuadrata BT (Normal)(ENU).

Colors:
PANTONE DS 215-8 C
PANTONE DS 215-2 C
PANTONE DS 213-1 C
PANTONE DS 18-6 C
PANTONE DS 36-1 C
Fountain: DS 77-1 C to DS 36-1
Curve Fill G:255, Outline: None

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